Cotton On focus on sustainable sourcing

Tuesday, 7th March 2017 // Cotton Matters // Comments (0)

Australian retail giant Cotton On Group is this month launch an internal campaign on on its sustainability and ethical sourcing programs, including its policy to source Better Cotton as part of a long term sustainable cotton strategy.

Cotton Australia has contributed by donating information and display materials for Cotton On’s head office, located in Geelong VIC, that houses more than 1000 staff.

Cotton Australia, through its Cotton to Market program, has previously engaged with the brand to encourage the use of Australian cotton and is encouraged that Cotton On has made its ethical sourcing strategy public.

This provides yet another signal from the supply chain that the market has shifted towards a focus on sustainable raw materials, making it essential that Cotton Australia continue to position Australian cotton in the textile supply chain to future proof our markets for cotton.